All iGaming operations need a call center for customer support. No
matter how well-oiled a website is, a player is bound to misunderstand
something or face a problem he cannot resolve by himself. A call center
helps them to feel relaxed for their entertainment as they know that no
matter what happens, people are at their service to keep their happiness
and satisfaction high. But building one is easier said than done.
Building a Call center from Scratch is a Hard Task
To ensure that every request coming from paying players goes
smoothly, operators must invest in large facilities, equipment, and
numerous employees. But even if they have the resources and knowledge to
do that, there comes the final problem that stops them most of the time
to provide the call center customer service that their clients deserve:
a License.
Operators Need 2 Licenses to Run an iGaming Call Center
Indeed, call centers must be licensed,
and in more ways than one. First, you must get the authorization for
the call center itself. It is a normal thing, as nobody wants the
support service to be misleading or unprofessional. Employees must
follow excellent standards and be well-trained, which is troublesome as
such training is rare, precise and costly. The second license is about
iGaming operations. Basically, a call center cannot provide support
despite its license if it’s for helping gambling activities. You need an
Online Gaming License for that. And those can take years to get, when
it’s even possible, as many countries don’t provide them, stopping the
websites from taking off.
It’s Possible to Hire an existing iGaming Call Center
The good thing about online gaming licenses is that they can be
extended to customers wishing to use their services as an intermediary
for their own business. Alas, many casinos with such licenses don’t give
access to them, but it’s not always the case. Dedicated iGaming
providers offer the service, most often for moderate costs as it comes
on top of the support of their own websites unless the operations they
cover as so tremendously successful, thousands of daily customers are
connecting every day. But at this point, money is not a problem anymore.
Should you want to outsource your call center services, we recommend
getting started with Asia Live Tech, which you can contact either by
filling the form on our website, or directly by email/live chat. Thank you for reading.
Contact Us.
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